Decline of Facebook Page’s Organic Reach

Decline of Facebook Page’s Organic Reach

Whatever the reason, the fact is Facebook Page’s posts reached 16% of fan’s in October 2013. Organic reach for Page’s then plummeted to just 6% in February 2014. This trend is expected to continue, bringing Page’s organic reach a paltry 1% to 2% in the future. How should businesses respond?

The Importance of Responding to Social Media Engagement for Small Businesses

The Importance of Responding to Social Media Engagement for Small Businesses

Businesses are finding that one of the most important things to keep in mind when using social media, as an advertising tool, is their response time to engagements they receive via those outlets. Simply put, the time it takes for a business to respond to people who engage the company via social media is vital to their social growth and how the general public perceives them. 

Hashtags Make a Difference in Small Business Marketing

Hashtags Make a Difference in Small Business Marketing

Hashtags are a great, easy way to gain more attention for your business. They are easy to use and add to a social media post. They add more punch to the post and increase your business’ exposure. If you’re not already using hashtags, it’s time to start. #hashtagtime

Instagram for Small Business

Instagram for Small Business

Instagram is a valuable social media site for small businesses. It is free, very user friendly and offers a wide reach as millions of people are accessing it daily, and even multiple times a day. In addition, Instagram posts are also able to be posted to other social media sites, meaning that you’re getting 3 social media posts for the time it takes you to do one! Instagram represents a great social networking tool to market your business and services.

Value of Twitter for Small Businesses

Value of Twitter for Small Businesses

As an extremely popular site, Twitter can help small businesses connect with and build a relationship with a targeted audience. This promotes brand awareness and better consumer interactions. Twitter is a very valuable tool for small businesses and if your business is not already using it, the time is now.

Social Media - An Awesome Marketing Strategy for the Small Business

Social Media - An Awesome Marketing Strategy for the Small Business

Names like Facebook, Twitter, Google+, Instagram and LinkedIn have taken the world by storm in recent years. Social media sites now serve as a HUGE source of entertainment, news, and social networking for millions of people across the country.